See the top early Black Friday deals from 23andMe, Ancestry, and NatGeo.
Holiday season is officially upon us. Thanksgiving is just three weeks away, which means Black Friday is right around the corner. And while many of the best deals won’t surface until then, some products have started going on sale early.
These are the top 3 values for your money in DNA and ancestry products happening right now:
23andMe has a number of pre-Black Friday deals running, but the greatest savings come from the full health and ancestry personal service kit, which is currently half off the listed price.
The possibility to conduct a followup health screening via 23andMe is cited as one of its advantages, and insights drawn from 23andMe have already generated 147 published papers. The kit uses saliva collection to show users their ancestry and genetics to better understand their personal health profile.
While 23andMe tests for a greater number of regions, Ancestry has a larger customer base (15M compared to 1M)—so if you are more interested in understanding your family history in detail than your health profile, this more moderately priced option might be the route for you.
The company is also offering 20% off Family History Gift Subscriptions (up to $30 value). All of Ancestry’s deals run until Nov. 27—0r the day before Thanksgiving—and there’s no indication yet that there will be a similar (or lower) price come Black Friday or Cyber Monday.
The NatGeo offering in this category is slightly different than the other two. Rather than genoytping, the Geno 2.0 only examines the exome, the protein-encoded parts of your genome.
While it doesn’t get into the specifics as much as 23andMe and AncestryDNA, NatGeo’s “next-generation” sequencing adds the benefit of potentially producing more specific genetic-testing features in the future.